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Product Marketing Manager

USA

About The Position

About Frontegg

Frontegg provides the most robust, scalable, and innovative Identity infrastructure for B2B SaaS companies. Our platform is a complete solution for authentication, authorization, user management, and security capabilities. We help organizations protect and empower their users across apps and complex use cases. Our low-code approach makes it easy for devs to set things up, and easy for non-devs like information security, product management, and customer success to use without having to get into coding. 


About The Position

As Product Marketing Manager at Frontegg, you are a strategic and clear thinker, a doer, and an exceptional communicator. You are excited about understanding technology and finding ways to translate complex topics so people can appreciate how valuable they are. You’re ready to roll your sleeves up to help us drive product launches, marketing campaigns, and sales readiness. You deeply believe in the importance of Identity Security and CIAM for users, developers, and security professionals.


What You'll Be Doing

  • Create and deliver sales enablement materials, including pitch decks, playbooks, and customer stories for Solution Areas and Use Cases
  • Create content and pipeline-driving assets for marketing, including blogs, technical papers, videos, webinars, and podcasts
  • Partner with Product/Engineering on product and feature launches, taking ownership of market-facing content including blogs, press releases, and web pages
  • Create customer case studies for the sales, demand gen, and customer success teams
  • Provide competitive analysis, battlecards, and training to enable sales and maximize their effectiveness
  • Develop messaging that aligns product capabilities with our targeting, by persona, use case, and industry
  • Help develop a content strategy and content plan to educate our key personas, generate interest in our product and drive web traffic
  • Help evangelize our brand by creating compelling presentations for conferences, meetups and webinars.


What We're Looking For:

  • 2-5 years of B2B SaaS Product Marketing experience
  • Experience creating content for SaaS tech products
  • Intellectual curiosity/passion for our products (Identity and CIAM) and their unique value to customers
  • Developer empathy and familiarity with the developer journey
  • Technical acumen and demonstrated ability to understand complex products and functionality
  • Excellent interpersonal and communication skills — both written and verbal
  • Proven competence in project management, experience with reporting, and attention to detail
  • Demonstrated organizational skills, as well as the ability to adapt to new conditions, assignments, and deadlines
  • Developer / Sales Engineering / product management or other hands-on technical experience
  • Bachelor’s degree

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